Tag: #MiddleEast
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6 PR Strategies to Keep Your Brand in the Spotlight During the Summer Slump
Summer in the B2B world often comes with a familiar dip in activity. Decision-makers are on holiday, inboxes stay quieter, and sales pipelines take longer to move. But for brands that know how to play the long game, this lull isn’t a setback; it’s an opening. With fewer voices competing for attention, the quieter months…
Opinion: By Mohamad Salman
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UAE Real Estate Between Market Freedom and Developers’ Race for Profits

By Mohammad Salman, Editor-in-Chief The UAE has succeeded over the past years in building one of the most active and attractive real estate markets in the world. Regulations have evolved, registration procedures have become easier, foreign investment has expanded, and investor confidence has grown significantly. In Dubai alone, the value of real estate transactions in the first quarter of 2026 reached around AED 252 billion, up 31% year on year, according to the Dubai Land Department. That figure reflects the strength of the market, the scale of liquidity, and the confidence the emirate has managed to attract. Abu Dhabi has…
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